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EXHIBITION


Industrial

RainFit

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Extra Form
Year 2014
Award WINNER
Affiliation Fancygraphy Co.,Ltd.
Designer Jinsil
Description(English) RainFit is a bag and raincoat useful on rainy days. Unlike the existing rain covers for mountain hikers, RainFit does not conceal the bag design and can cover both a laptop bag (cross-shoulder bag) and a backpack (2 in 1 design). As the world’s first transformer-style rain cover, RainFit is patent pending. As part of a preliminary study on market trends prior to the design phase, consumers were surveyed in Korea, Europe and Japan characterized by high market growth potential for rain items. Also, a study on consumer behaviors on rainy days was completed with 1500 respondents. In short, consumers were found to prefer a rain cover that 1. does not conceal their bags; 2. is applicable to both hand bags and laptop bags; and 3.is portable. Based on these findings, we have designed the world’s first PVC, or vinyl, rain cover for both cross-shoulder bags and backpacks as well as its compact capsule-type case. The cover was subjected to high-frequency sealing and 1-degree Gravure printing, whilst the cover was produced with ABS.
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K-Design Award breaks away from formative simplicity and complexity and grants true value on the potentials of creation into products as well as outstanding ideas which are specified with great design. With this aim in mind, we are anticipating different works, which consist of the best ideasandare created by designers, companies, design organizations, and design studios, that are constructed into exceptional forms of design.

 

 

 

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