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EXHIBITION



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Extra Form
Year 2016
Award WINNER
Affiliation Matsuya Art Works
Designer Tetsuya Matsumoto
Description(English) Kawaii is the design for a cram school in Kobe city, Japan. Situated along a busy shopping street, the design takes advantage of the transparent glass facade to display its spaces and advertises for the school. the high density of girls high schools in this area results on that students using this facility will be mostly female students. The rooms along the facade are pentagon shaped in reference to the child books gabled roof houses, with colorful backgrounds. the pentagons was then slightly deformed to add more "kawaii" (cute) aspect to the forms fitting the Japanese teenage girls taste.
Description(Native) 建物はたくさんの学生たちが行き交う通学路に面しており、全面ガラス張りであったため、インテリアデザインの与える印象が生徒獲得数に大きく影響すると予想された。 また、女子校密集地域であることから、そのほとんどが女子学生になると想定されたため、設計に際し、より女生徒達に受け入れられやすい、女性好みの"KAWAII"デザインを意識して設計を進めた。"KAWAII"という言葉は日本人が持つ独特の概念であり、時折"cute"と英訳されるが、完全に他の言語に訳すことは不可能であると言われている。この"KAWAII"世界の創出を試み、絵本に登場する、三角屋根の家の形、ガラス越しに見える全ての部屋に、この五角形を適用することにした。 更にその五角形を少し崩して不整形な形にすることで、形に「不完全さ」「未熟さ」を与え、"KAWAII"世界を更に強調した。
Website http://ktx.space
  1. Bionic besom

  2. Origami animal tickets

  3. Easy welding

  4. Convenient For Pulling

  5. Warm Rescue

  6. SMOOTH

  7. Slim Fit Lounge Chair

  8. Transformation Of Scissors

  9. Integrated Infusion Box

  10. Aim Fire Extinguisher

  11. Extendable Ruler

  12. Inserance Barbell

  13. Smart Drill

  14. SoSole - Sneakers That Talk

  15. Flexible Cover Needle

  16. S Cradle

  17. Toilet Roll Cleaner

  18. Harbor Table

  19. Height Scale

  20. A modulized bag - Detach & Attach

  21. ROUND WINDOW FRAME

  22. Brush drain cover

  23. Plate-in

  24. Hive Fun

  25. BELLO Restaurant

  26. KAWAII preparatory school

  27. Office of Danny Chiu Interior Designs Limited

  28. Air - X

  29. Aureole Lighting system

  30. +- screw driver

  31. RING Video doorbell packaging

  32. TYPO Keyboard for iPad Air package

  33. WATER WAR

  34. HAPPY POO

  35. sacsac

  36. 5 IN 1 WORK TOOL

  37. Behind You

  38. Multipurpose Hanger

  39. Redesign of Barrelled Water

  40. Two-in-one

  41. SingCook

  42. Time/Intertwining

  43. Zen Industry

  44. UM Junior

  45. Life●Flying

  46. “ Timesaving Unidirectional ”spanner

  47. Korea On-air Cosmetic “RUE”

  48. POCOPOCO SKIN CARE

  49. Synapse 突觸

  50. innovative delivery system

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K-Design Award breaks away from formative simplicity and complexity and grants true value on the potentials of creation into products as well as outstanding ideas which are specified with great design. With this aim in mind, we are anticipating different works, which consist of the best ideasandare created by designers, companies, design organizations, and design studios, that are constructed into exceptional forms of design.

 

 

 

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