Extra Form
Year 2016
Affiliation Matsuya Art Works
Designer Tetsuya Matsumoto
Description(English) Kawaii is the design for a cram school in Kobe city, Japan. Situated along a busy shopping street, the design takes advantage of the transparent glass facade to display its spaces and advertises for the school. the high density of girls high schools in this area results on that students using this facility will be mostly female students. The rooms along the facade are pentagon shaped in reference to the child books gabled roof houses, with colorful backgrounds. the pentagons was then slightly deformed to add more "kawaii" (cute) aspect to the forms fitting the Japanese teenage girls taste.
Description(Native) 建物はたくさんの学生たちが行き交う通学路に面しており、全面ガラス張りであったため、インテリアデザインの与える印象が生徒獲得数に大きく影響すると予想された。 また、女子校密集地域であることから、そのほとんどが女子学生になると想定されたため、設計に際し、より女生徒達に受け入れられやすい、女性好みの"KAWAII"デザインを意識して設計を進めた。"KAWAII"という言葉は日本人が持つ独特の概念であり、時折"cute"と英訳されるが、完全に他の言語に訳すことは不可能であると言われている。この"KAWAII"世界の創出を試み、絵本に登場する、三角屋根の家の形、ガラス越しに見える全ての部屋に、この五角形を適用することにした。 更にその五角形を少し崩して不整形な形にすることで、形に「不完全さ」「未熟さ」を与え、"KAWAII"世界を更に強調した。
Website http://ktx.space

  2. Assemnle bottle

  3. Solar Waterbag

  4. Bionic besom

  5. Origami animal tickets

  6. Easy welding

  7. Convenient For Pulling

  8. Warm Rescue


  10. Slim Fit Lounge Chair

  11. Transformation Of Scissors

  12. Integrated Infusion Box

  13. Aim Fire Extinguisher

  14. Extendable Ruler

  15. Inserance Barbell

  16. Smart Drill

  17. SoSole - Sneakers That Talk

  18. Flexible Cover Needle

  19. S Cradle

  20. Toilet Roll Cleaner

  21. Harbor Table

  22. Height Scale

  23. A modulized bag - Detach & Attach


  25. Brush drain cover

  26. Plate-in

  27. Hive Fun

  28. BELLO Restaurant

  29. KAWAII preparatory school

  30. Office of Danny Chiu Interior Designs Limited

  31. Air - X

  32. Aureole Lighting system

  33. +- screw driver

  34. RING Video doorbell packaging

  35. TYPO Keyboard for iPad Air package



  38. sacsac

  39. 5 IN 1 WORK TOOL

  40. Behind You

  41. Multipurpose Hanger

  42. Redesign of Barrelled Water

  43. Two-in-one

  44. SingCook

  45. Time/Intertwining

  46. Zen Industry

  47. UM Junior

  48. Life●Flying

  49. “ Timesaving Unidirectional ”spanner

  50. Korea On-air Cosmetic “RUE”

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