Communication

Too Loud A Solitude

Extra Form

Year	2015
Award	WINNER
Affiliation	University of the Arts London
Designer	LITING WANG
Description(English)	In a modern life, which is full of visual and auditory sensation, the younger generation has a lower acceptance of reading text-based books than previous generations. When I looked for inspiration for my project I found that those books or magazines, which had more visual elements, attracted people more. By contrast, those that had merely text or less graphic images were easier to be ignored. I feel it is a shame that a book with good content never has a chance to be opened and read. In recent years, some writers or designers have been trying to introduce visual elements into the text of fictions - such as photography, typography, illustration etc. And the phenomenon has proved that there are still some possibilities with unconventional novels. Therefore, I began to think that a book is composed of not only the cover and the pages but also the spine, fore-edge and the binding etc. It is a three-dimensional object and so, if all the elements that make up a book are taken into consideration when doing a book design for a novel, is it possible to achieve better results? The question leads me to conduct this project.

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