English

EXHIBITION


Extra Form
Year 2015
Award WINNER
Affiliation WILLIAM LIN, GINGER CHEN
Designer Smile Creativeness Co., Ltd.
Description(English) It is said that goat found coffee beans. It’s the origin of coffee. The concept of the brand “Goat Coffee” is about original intention of making coffee for people. We used only blue and white to gave the brand a simple and elegant image. It just like everyone's personality who like to drink coffee. For consistency of the brand identity, we also rearranged the decorations and display of the store. We hope that customers will feel relax and comfortable when they are enjoy their coffee. Goat Coffee menu is also the key point of Goat Coffee. We putted many big and delicious pictures in white background and blue color makes the words to catch people's eye that also have the consistency of the brand identity.
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  1. The Essence

  2. A skiff

  3. Vast Luster

  4. HARMONY

  5. Cresta Galleria

  6. Regular Unregular

  7. Engild

  8. Xi an Metro Line 5

  9. Retro Modern

  10. Health and Wellness Shelter

  11. The Rising Dawn

  12. Room With A View

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