Communication

Goutmet gift package

Extra Form

Area	Korea
Year	2018
Award	WINNER
Client	SK NETWORKS WALLKERHILL HOTEL & RESORT
Affiliation	idseven
Designer	Jun jeehee, Lee juhyeon
Description(English)	It's a premium gift set package produced at Walkerhill R&D Center. Within category of Walkerhill Gourmet Gif; Gourmet Gift Selection and Chocolate by applying sub-logos for each product line, we can maintain the identity of each product, so that the images of all lines can be unified. The logo design is a combination of the brand slogan of the Walkerhill Hotel’s Gourmet product package, the hotel’s identity, the name of product group and the description, so that product information can be delivered to customers. The brand slogan’ TASTE FAVOR AND NATURE’ presents a healthy taste by using a hand-drawing illustration for the product info.
Description(Native)	워커힐 R&D 센터에서 제작되는 프리미엄 선물세트 패키지입니다. 워커힐 고메기프트의 큰 카테고리 안에서 고메 기프트 셀렉션/초콜릿 등 상품 라인에 따라 제품군별 서브로고를 적용하여 각각의 제품의 아이덴티티를 유지하면서, 모든 라인의 이미지가 통일돼 보일 수 있도록 하였습니다. 로고디자인은 워커힐 호텔 고메 상품패키지의 브랜드 슬로건/호텔의 아이덴티티/상품군의 이름/세부설명이 함께 조합되어 고객에게 제품 정보를 전달할 수 있도록 합니다. 가공된 상품의 정보를 'TASTE FAVOR AND NATURE' 슬로건에 맞게 가공 전 자연적인 느낌의 핸드 드로잉 일러스트를 사용하여 건강한 맛을 표현합니다.
Website	www.id7.co.kr

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