Communication

Baby Know

Extra Form

Area	China
Year	2021
Award	WINNER
Affiliation	Baidu Online Network Technology Beijing Co., Ltd.
Designer	Yujie Shi, Yang Yu, Yinan Zhang, Qianqian Cui, Zhenzheng Xie
Description(English)	1.Innovative visualization knowledge it helps users intuitively feel the baby in the developmental state, visual interactive experience upgrade, knowledge acquisition more interesting and efficient, so that the product is more humane. 2.Intelligent Voice Parenting Assistant Relying on the powerful AI voice recognition ability，users can find answers to their questions conveniently anytime and anywhere, making parenting more scientific and efficient. 3.Happiness Recording Tool Based on Baidu's powerful cloud storage capability, mothers can record the baby's unforgettable moments, and share with friends and relatives around the world
Description(Native)	无论是备孕女性还是新手宝妈，不同角色的女性在孕育阶段，生理和心理都会经历巨大的变化，面对双重考验。用户的核心刚需是知识的获取和工具的使用，并且在不同时期对两者的需求差异性很大，需要结合不同时期用户的需求和实际使用场景进行深度分析和设计。 1.创新可视化知识 创新3D动态展现形式，依据宝宝不同月龄，生动可视化知识展现，帮助用户直观的感受宝宝所处发育状态，视觉互动体验升级，知识获取更加趣味和高效，让产品更加有温度。 2.智能语音育儿助手 依托于百度所具备的强大的AI语音识别能力和丰富的内容资源储备，我们在产品中建立了一个智能语音育儿助手，让用户可以随时随地便捷找到问题答案，让育儿更加科学和高效。 3.幸福记录工具 基于百度强大的云端存储能力， 通过建立虚拟家庭，使用趣味性工具玩法让妈妈可以在记录的同时和宝宝进行互动，还可以随时安全地记录宝宝难忘时刻，与世界各地亲友分享，永恒记录幸福，一同见证宝宝成长。
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