Communication

U Spoon

Extra Form

Area	KOREA
Year	2015
Award	WINNER
Affiliation	LG U+
Designer	DASOL KIM, SOOGI HONG, DONGJO KOH
Description(English)	U-Spoon is an intelligent personal assistance service, which provides various information necessary for daily life including today’s weather, best traffic nearby, today’s schedule, a list of unanswered calls, or famous restaurants . Such information is arranged within a screen in a layout with multiple foldable cards, which can provides better usability. With background images automatically changing based on today’s weather or information type, suites of color icons mapped by category of information, and unique pop-up design based on such icons, we apply a sensible design differentiated from other existing personal assistant apps.
Website	http://uplus.co.kr

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