Communication

mm941

Extra Form

Area	Chinese Taipei
Year	2025
Award	WINNER
Client	mm941 Inc.
Affiliation	Existence Design Co., Ltd.
Designer	ZI YU HUANG, Ro Ching Cheng
Description(English)	MM941 is a healing brand focused on awakening mitochondrial energy and recharging cells. Its identity draws from the “cell circle” and “flower of life,” symbolizing the origin of cellular vitality and the rhythm of nature. The logo resembles a reawakened cell—centered yet radiant—reflecting a belief in restoring body and mind through natural light. The circular and layered structure carries through packaging, space, and digital touchpoints, conveying a healing rhythm that flows from within, in harmony with life.
Description(Native)	森浴光是一個專注於喚醒粒線體能量、為細胞充電的療癒型品牌，致力於透過自然光頻與能量場域，引導身心回到自我修復的節奏之中。識別設計以「細胞圓」與「生命之花」為視覺核心，象徵細胞活化的原點與自然秩序的律動，也承載著從微觀到宏觀、從個體到自然之間的共鳴。標誌宛如能量場中一顆甦醒的細胞，內聚而放射，映照品牌以自然頻率修復身心、平衡生命能量的信念。設計語彙延伸至整體識別系統與品牌應用中，無論是包裝、空間設計，還是數位介面，皆保有圓形結構與層疊秩序的視覺語感，傳遞「由內而外、自然而生」的療癒節奏，讓使用者在每一次接觸品牌的過程中，都能感受到與身體細胞、自然律動之間的深度連結，進而建構出一個關於光、細胞、生命循環與自我療癒的完整品牌世界觀。
Website	www.existence.com.tw
Positive Comments
Judging Comments	MM941 is a healing brand centered on awakening mitochondrial energy and restoring vitality. Its identity draws from the “cell circle” and “flower of life,” symbolizing both origin and rhythm of nature. The logo, resembling a radiant reawakened cell, conveys the idea of balance and renewal through natural light. Applied consistently across packaging, space, and digital design, the circular layered structure expresses harmony and healing. It was praised for delivering a clear and poetic brand story that connects science with wellness.

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