Communication

ViewFit Sparkling

Extra Form

Year	2015
Award	SILVER WINNER
Affiliation	Kwangdong Pharm.,Ltd.
Designer	SANGMIN LEE, GIHO PARK
Description(English)	Diet carbonated water for slim and fit women. This beverage is low calorie and zero calorie carbonated water for slim and fit women. The slim and voluminous design emphasized the beautiful slim line of women, helping consumers visually feel that it is a diet beverage. The line falling from top to bottom also provides the best grip while drinking the beverage. This product is divided into 6 flavors arranging from grapefruit to mango, orange, lemon, plain, and grape. 　 The 6 different tastes are distinguished by expressing the brand copy with the fresh image of each fruit and matching coloration of the transparent label with white color that has the bold contrast to lead to intuitive consumption. The white sparkling bubbles deliver mouth feel of even softer and cooler carbonated beverages with an appetite to consumers.
Website	http://ekdp.com

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