Space

Childlike Dream Sales Center

Extra Form

Country	China
Year	2021
Award	WINNER
Affiliation	TTA Design Group Co., Ltd.
Designer	Winston Wen
Description(English)	Different from the traditional luxurious but single-functioned sales center, this project has a practical and flexible function area and catches attention through fascinating interior design. The lobby design is combined with childhood experience, and the architecture is blended with a fantasy world. The childlike furnishings in the lobby attract customers passing by. Taken advantage of the space layout, the lively color matching and decorating furnishings full of childhood memories create an ideal world that is slowly revealed in the sales center.
Description(Native)	过去奢华高贵但功能单一的传统售楼部在当今的市场已经失去竞争力，如何做到实用但不低俗，可以引人入胜是设计最关心的问题。所以将大堂设计与童年，将建筑与幻想世界相结合，即使是客户经过，也会被大堂充满童趣的陈设所吸引。利用建筑具有的空间感，运用活泼的色彩搭配，装饰上充满童年回忆的陈设，一个理想世界就在原本严肃的售楼部缓缓展现，无论是成年人还是小孩都可以在这里找到属于他们那个年代的童年回忆。其次，洽谈区和休闲区的设计。由于整体设计围绕着“梦幻”“理想世界”展开，在洽谈区，选择用粉色为主题烘托温馨，梦幻的氛围，形状各异的沙发，抽象且异域的装饰物，恰到好处的灯光与流动的地板呼应，梦幻般的设计融合在一起，犹如置身于爱丽丝梦游仙境中，在这样一个丰富且具有未来感的区域，每个人都会不禁付出热情来进行洽谈。在休闲区，“未来感”“童趣感”“梦幻感”三感相结合，以热情的红色与未来的蓝色为主题，一个温馨且充满设计感的区域就被衬托了出来。在这里，我们实现了家的延续，即使是在休闲区，客户也会拥有居家的舒适感，真正实现了“休闲”。
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