Space

Infinity

Extra Form

Country	Chinese Taipei
Year	2023
Award	WINNER
Affiliation	CHAMPION BUILDING MATERIALS Co., Ltd.
Designer	CHAMPION BUILDING MATERIALS, YUAN ARCHITECTS
Description(English)	Interior design concept is based on mathematic infinity code "∞", an implication of Champion sustainable brand mission. This open space with smooth moving curves flip traditional tile showroom with a flexible spatial perception. It serves as a landmark standing out from the city skyline while provides building material and lifestyle material solutions. As a case of refurbished building project, the idea is to re-position the brand through image of a gallery with lifestyle events: diverse exhibition venues, dynamic events, and most importantly customer gathering.
Description(Native)	作為一個翻新建築案例，概念是以畫廊形象重新定位品牌與生活方式：多樣化展覽場地、動態活動，以及重要客戶聚集場所。以高經濟效益解決方案翻轉建築的再生設計，同時用美術館樣貌重塑品牌形象魅力。不僅從本質呼應品牌初衷，更啟動全新、全方位消費體驗旅程。 外牆磁磚向下延伸至騎樓櫥窗轉入室內，打破櫥窗界線，以完整流暢線條，將整個立面做為品牌展示場，形塑內外融合的藝術性美學。 迎賓大廳內地板與天花板設計對比色，並為不同功能空間設定了微妙界限。選材區陳列與動線設計更融合新五感體驗，產品附有QR Code二維碼，提供完整產品資訊和720度環景模擬場景，提供客戶尋找設計靈感，更歡迎對顏色敏銳的客戶從磁磚色票牆上，挑選喜愛的色調風格與磁磚。 此旗艦店不僅提供建築選材與生活方式的整體解決方案，整棟建築更是一座立體招牌與城市坐標，象徵品牌對生活品味創意與態度。 本案採用本地生產的磁磚及建材，減少碳排放，展現冠軍磁磚的品牌精髓，亦是消費者體驗之旅的革新。
Website	group.champion.com.tw
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