English

EXHIBITION


Extra Form
Country Korea
Year 2017
Award BRONZE WINNER
Client Audrey & Reefs Australia
Affiliation JK ADETIVE
Designer ROBIN HWANG
Description(English) Baird, originating from an island located in South Australia and brand under Audrey & Reefs, was established under the motto of providing a relaxing atmosphere to people who are suffering from modern world pollution. Baird’s use of the primary colors of light, red, blue and green, leaves the end user with the semblance of a well oxygenated and sunlight enriched environment. This unique color spectrum symbolizes nature’s deep and clean seas where dozens of mollusks, wild dolphins, and sea lions roam.
Description(Native) Baird는 남호주에 위치한 섬의 이름으로 각종 공해에 시달리는 도시인의 휴식을 모토로 설립된 Audrey & Reefs의 브랜드입니다. 대자연의 바다 깊숙이 산호초가 살아 숨쉬고 야생 돌고래, 바다사자등 수십종의 연체동물이 서식하는 세계적인 청정지역의 에너지를 담아내고자 세가지 컬러로 패키지를 구성하였습니다. 빛의 삼원색인 빨강 파랑 초록을 기본으로 하는 Baird 고유의 세가지 자연추출색으로 햇빛이 풍부하고 산소함량이 높은 천연의 에너지를 느낄 수 있습니다.
Website www.bairdsa.com
  1. Bright and Fierce

  2. Dubu House

  3. Gratification and Consciousness in Living

  4. HOTEL THE Grandee

  5. Inuo Mental Hospital

  6. Lights across the Tree

  7. Lotus Farm

  8. Lounge 18

  9. Metallic Ocean Myth

  10. Modern British Industrialism

  11. Soundrise Design Pavilion

  12. Soundrise Headquarter

  13. The Warm Concept

  14. Yao Jian Zhu

  15. Blizzard Cinema

  16. Extended lines

  17. STUDY COMB

  18. Blue Wind

  19. Paris Composition

  20. The Delicacy Seen in Original

  21. The Masterpiece

  22. Unobstructed freedom

  23. Welcome and Illusion

  24. Transmission-Field tandem

  25. A campaign to educate and distribute ‘Yellow Card’

  26. Baird Oral Products Packaging

  27. CROCODILE LADY Rebranding Project

  28. Impactamin- vitamin package

  29. L.POINT PET MANIAC Advertising

  30. Mobile-tail Brand Identity

  31. PAYO

  32. Tor Manish Brand Design

  33. Village11factory Makeup Packaging

  34. A corporate brochure for a web solutions company

  35. PRORIL Brand Design

  36. Severance Han Implant Clinic

  37. the beginning of Korean Celebration, Society M

  38. 2017 Gong Yoo Live 'Make A Wish' Concert Poster

  39. 2PM CONCERT '6Nights'

  40. workshop boardgames

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