Communication

36.5 ℃ RedCross Business Card

Extra Form

Country	KOREA
Year	2014
Award	WINNER
Affiliation	Gachon University
Designer	Jeong Da Woon, Han Ju Ho, Hwang Jong Gyu, Han Sang Woo
Description(English)	The Red Cross name cards inducing people to donate blood donor cards. Donating blood donor cards as well as blood donation itself can help save a life. Blood donor cards are not properly used, being kept dormant somewhere in the back of drawers. What should we do to induce people to donate the cards spontaneously? That is how the idea emerged.

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