Communication

ISLAND HIDEAWAY

Extra Form

Country	Chinese Taipei
Year	2024
Award	WINNER
Affiliation	China University of Technology
Designer	Wei Yu Han, Chen Guan Ting, Chiu Zhi Shan, Chan Hao Yi, Chen Jo Ting
Description(English)	Packaging Design for Taiwan's Six Major Ecological Fragrance Series: The overall packaging depicts a stack of flora and fauna from various local environments, representing the layered exploration and discovery required to uncover each environment's mysteries. Internally, each package features a prominent animal representative from six ecological environments: Formosan Sika Deer for the mountains, Formosan Black Bear for lakes, White-Lined Sphinx Moth for volcanoes, Stream Goby for streams, Black-Faced Spoonbill for wetlands, and Crested Serpent Eagle for coastlines.
Description(Native)	生態環境的起源來自於這塊大地，整體包裝以白色為主，它不僅在視覺上呈現出純淨感，更象徵對環境的尊敬和保護，這自然而純淨的色調，彷彿帶領使用者踏入一片未受污染的自然環境中，呈現出環境保護與自然生態共融的重要性，更讓產品在視覺上傳遞出清新和寧靜的感受 。 以水墨風格呈現純淨的覓境，而各自也有著環境氣味。利用六種環境的不同氣味，製作出每個環境相應的氣味擴香，同時也是一種 互動性的商品，利用擴香石對於香氛液體絕佳的吸收與發散能力，創造出極簡的香氛風景，宛如大自然中的各種花果一般生機昂然。 整體外包裝以各個當地環境的動植物生態堆疊而成，層層的堆疊形式來展現出這個環境需要一層層的尋覓探索與發現，並表達神秘之感。 內部則選用六個生態環境的主要特色動物來做為代表，包含高山-台灣水鹿、湖泊-台灣黑熊、火山-白紋鳳蝶、溪流-溪哥、濕地-黑面琵鷺、海岸-大冠鷲。
Website	linktr.ee/Island_Hideaway
Positive Comments
Judging Comments	This packaging design was highly rated for its intricate depiction of Taiwan's diverse ecosystems. The layers of flora and fauna represent the exploration and discovery of each environment. Highlighting prominent animals from six ecological areas, the design effectively communicates Taiwan's rich biodiversity while promoting environmental awareness and appreciation.

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