Communication

HaoWan Print Art Calendar

Extra Form

Country	Chinese Taipei
Year	2024
Award	GOLD WINNER
Affiliation	Hao Wan Enterprise Ltd.
Designer	michelle
Description(English)	Designed about Taiwan's festivals, seasons, this calendar presents different concepts and combinations of printing techniques for each month. Whether it's the dazzling fireworks overlooking Taipei 101 on New Year's Eve in January, creating a three-dimensional perspective through image displacement, and using selective gloss to simulate the texture of smoke, or drawing inspiration from Taiwan's seasonal weather phenomena like typhoons in August, experimenting with cold stamping techniques on art paper to to achieve dispersion of moisture. Through this calendar, we aim to showcase the diverse and intricate facets of design and printing artistry.
Description(Native)	視覺圍繞台灣節慶、季節、意象符號為題，透過十二月份呈現不同概念及印刷技術的結合，展現當代設計藝術的精緻面貌。不論是一月跨年俯瞰的台北1O1絢爛煙火，圖像錯位營造立體透視感，並運用互斥上光模擬煙霧質地，又或是八月以台灣季節性氣候颱風為靈感，實驗性的在美術紙上使用冷燙技術，不完全黏著的冷燙塗佈，呈現出水氣飄散的效果，都透過實驗性的加工測試，讓設計和印刷相輔相成，創造更多設計印刷作品的可能性。 十二月作為一年最後一個月份，則選用了明亮的色彩-金、銀、橘、黃色調，融合祥雲、希望的信鴿、煙火等元素，營造充滿活力、光明的氛圍，祝福我們能美好喜樂，充滿希望的迎接下個年度，並期望透過這本年曆，展現設計印刷藝術的多元精緻面貌。
Positive Comments
Judging Comments	This calendar is celebrated for its innovative design, showcasing Taiwan's festivals and seasons with diverse printing techniques. From three-dimensional perspectives and selective gloss for January's New Year's Eve fireworks to cold stamping techniques for August's typhoon imagery, it masterfully captures intricate details and textures. This artistic and detailed approach earned it the Gold Winner title, highlighting its excellence in design and printing artistry.

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