The experience integrated mobile APP and OTT ad experience into one immersive interactive process. OTT screen has the advantage of stronger visual impact, which allows clients to demonstrate TVC commercials with 100% screen ratio to convey brand proposition. Mobile APP is flexible and interactive, enabling users to explore the product that they are interested in with immersive experience.
Instead of sudden interrupt, we present ads in a more gamified way. The utilization of fingertip-tracking, gyroscope and 360° panorama technology enriches interaction feedback to make the experience immersive and engaging. We have applied a patent for it.