Communication

AFR Brand Design and Identity

Extra Form

Area	CHINA HONG KONG
Year	2015
Award	WINNER
Affiliation	bdworkshop co. ltd.
Designer	CLEMENT YOUNG
Description(English)	A Hong Kong based France Restaurant serve in US fast food style, AFR has developed a new standard of fast food. As pre one of the main concept idea from client, when you looking for something to eat or drink, there should have a reason, hungry? thristy? “A simple word is more powerful than anything to delivery your feeling!” owner said. Without any graphic elements, the campaign uses typographic approach and BOLDED font type with specified meaning on difference design across logo, stationery, packaging, tools, toys, website...etc. Unlike the other traditional French Restaurant, our mission is to present a young, modern and strong identity image to the customer.
Website	http://www.bdworkshop.com

1. in Industrial
   

   FreeFlow

2. in Industrial
   

   Arc

3. in Industrial
   

   Aeroview Air purifier with intuitive interaction

4. in Industrial
   

   Mountain Hiking Power Assist Exoskeleton

5. in Industrial
   

   SafeTransit Infant

6. in Industrial
   

   OUNE Dehumidifier for Better Living

7. in Industrial
   

   Slac

8. in Industrial
   

   Grass grid sand barrier laying vehicle

9. in Industrial
   

   Sinya Baby Sucking Tester

10. in Industrial
    

    RUMS

11. in Industrial
    

    Remaker

12. in Industrial
    

    Epik

13. in Industrial
    

    KINETIC AIR office chair

14. in Industrial
    

    IMILAB C30 Dual Pro

15. in Industrial
    

    Silicone Spoon

16. in Industrial
    

    Open Water removable modular interior suitcase

17. in Industrial
    

    LUMINA WAVE Microwaves Aesthetics

18. in Industrial
    

    BRUNO Small Fruit Bag Juicer

19. in Industrial
    

    JSDR JUVGEN

20. in Industrial
    

    People and pets share furniture BAST

21. in Industrial
    

    FluxCharger Design

22. in Industrial
    

    aero

23. in Industrial
    

    Essential Air

24. in Industrial
    

    Hipro Palm Colloidal Gold Analyzer

Designed by sketchbooks.co.kr / sketchbook5 board skin