Communication

the eyes

Extra Form

Area	KOREA
Year	2017
Award	WINNER
Client	Chungjungwon
Affiliation	Hongik University, Dong-a University, m1655 Creative Lab, Studio Krein, Creative boutique 'Khap'
Designer	Jongmin Kim, Jaewook Shin, Oe-seop Kwak, Donghun Cae, Juri Shin
Description(English)	the accidental reflection on the soy sauce's package(strong taste) looks like a strong guy’s eyes.
Description(Native)	우연히 제품 표면에 비친 리플랙션이 마치 거친 남자의 강렬한 눈빛을 연상케 한다. 이러한 우연의 비쥬얼을 통해 진간장 '강한 맛'이라는 메세지를 전달하고자 하였다.

1. in Space
   

   TEEBOX Changsha Wanda Plaza First Store

2. in Space
   

   Imposing Magnificence

3. in Space
   

   Verde Heights

4. in Space
   

   CLUB ON THE ROCK

5. in Space
   

   As gentle as jade

6. in Space
   

   Luminous Night

7. in Space
   

   Lucent Retreat in the Breeze

8. in Space
   

   HyperTanK

9. in Space
   

   Soft Glow Seren and Harmony

10. in Space
    

    Evergreen Nexus Wisma IJM

11. in Space
    

    Spatial Montage

12. in Space
    

    Jump into Joy

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