English

EXHIBITION


Extra Form
Country China
Year 2023
Award WINNER
Affiliation NYGDESIGN
Designer MoLin
Description(English) On our fifth anniversary, we have upgraded a brand new image system of NYGDESIGN and redefined NYGDesign-style of "FRESH". We believe that, as a team taking FRESH as the core, the brand design upgrading should not be only about numb changing, but about creating sets of visual systems and tools for the group that can embrace change and encourage to make more surprise. We hope that this upgrade will not only further express the core values of the team clearly, but also inspire us to continue to create more fresh designs for the Greater Bay Area.
Description(Native) NYGDESIGN 牛油果设计是扎根深圳的新锐创意集合体,也是大湾区新锐原创设计力量。自2016年成立至今,正如我们的标语 — “BE FRESH”,NYGDESIGN 坚持用好奇心打造新鲜设计。在成立五年之际,我们为 NYGDESIGN 升级了焕然一新的品牌形象系统,重新定义 NYGDESIGN 式的 “FRESH”。 我们相信,作为一个以“FRESH”为内核的团队,品牌升级不应单纯地为了改变而改变,而是需要为团队打造一套拥抱变化、鼓励惊喜的视觉系统和工具。我们以平时的设计草稿和笔记为灵感,为 NYGDESIGN 特制了一套带有手写结构的特殊英数字符,一方面是在字体中融入平时我们的书写特色,同时也代表对常态的反思和挑战。希望这次 NYGDESIGN 的品牌升级在更清晰地表达团队的核心价值之余,也激发团队继续为大湾区打造更多新鲜设计。
Positive Comments
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  1. Bamboo Slips Liquor

  2. NEWBLE Watch balanced world

  3. The Third Size Tissue box made from straw

  4. Korea 195 Grapefruit Biscuit Packaging Design

  5. Animal Musician

  6. NYGDESIGN Brand Design Upgrade

  7. Moon Cake Box

  8. Post Morden Life

  9. ODDICT TWIG PRO

  10. Restaurant Aromamigo

  11. Maries Chocolate Queen

  12. PT Group Event Space

  13. Swealt

  14. Jenga Box

  15. Birch Forest

  16. Ordering Forest

  17. BIOT KOREA Stem Cell Navigator

  18. 4Paradigm Pandemic Prediction System Design

  19. Guangzhou Inglemirepharm Office Brand Center

  20. Stream Office

  21. HSS Hotel

  22. Pull Pill

  23. Project Link

  24. Slow time

  25. ZEN ARTISTRY

  26. 4Paradigm Sage AIOS Packaging Design

  27. The Floating Corridor

  28. Sauce Artist

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