English

EXHIBITION


Communication

EasyGo

Extra Form
Country China
Year 2024
Award GOLD WINNER
Affiliation Chengdu Mifang Culture Communication
Designer Xingyue Deng, Junzhu Fang
Description(English) Drawing inspiration from the symbolism of the 'arrow,' representing direction, and the 'circle,' symbolizing vitality, the logo cleverly integrates the Chinese characters '上下' (meaning 'up and down') with graphical elements. This succinctly and engagingly conveys both the essence and form of the brand's concept. The entire visual identity revolves around the motifs of 'up' and 'down' arrows, showcasing our unwavering commitment to eco-friendly kraft paper materials throughout all brand elements. This choice underscores our dedication to simplicity and environmental consciousness.
Description(Native) EasyGo是一个致力于创新的电梯品牌,专注于解决不方便安装厢式电梯的老年社区中老年人的上下楼需求,特别是在那些难以安装厢式电梯的地方。在设计⽅案中,我们仔细考虑了购买者通常是年轻⼈,⽽最终⽤户是⽼年⼈。因此,我们采⽤了⼀种平衡的设计理念,协调排版和图形,在我们的视觉识别中传达⼀种简单、直接和质朴的视觉感觉。 创意灵感源自汉字“上”和“下”,这两个图形既是文字,又是代表向上和向下运动的箭头,“圆圈”的概念则象征着活力。 我们巧妙地将汉字“上”和“下”的内在意义与外在形式结合起来,形成简洁而引人入胜的视觉表现。在设计过程中,我们特别注重平衡使用者和购买者的需求,始终贯穿我们“上和下”的视觉焦点符号。
Website find-design.cn
Positive Comments
Judging Comments This design is celebrated for its innovative logo that combines the symbolism of the 'arrow' for direction and the 'circle' for vitality, integrating the Chinese characters '上下' (up and down). The visual identity, centered around 'up' and 'down' arrows, emphasizes the use of eco-friendly kraft paper materials, showcasing a commitment to simplicity and environmental consciousness. This compelling and sustainable approach earned it the Gold Winner title, highlighting its excellence in design and branding.
Board Pagination ‹ Prev 1 2 3 4 5 ... 98 Next ›
/ 98
  1. Tree education inseitute

  2. crocs check

  3. Roller

  4. Fab

  5. Planto

  6. FIZZ

  7. NEO Palette

  8. Redesign a Hakka Temple

  9. ERIC CHOU Odyssey World Tour

  10. Automatic cat litter box

  11. Klug Electric Kitchen Composter

  12. MAYDAY 5525 LIVE TOUR

  13. WOSA Sintered Stone Experiential Showroom

  14. Butlr Anonymous Spatial Intelligence Platform

  15. HaoWan Print Art Calendar

  16. Chemix

  17. Apartment RE

  18. Apartment CL

  19. Thomas Choi Birth Memorial Chapel

  20. House of Reason

  21. STUDIO SH

  22. Echos in Quiet Light

  23. Cafe Dobutsuen No Yoko

  24. Wooden Lookout

  25. Northeastern China Essence Series

  26. Sumu Yakushima

  27. EasyGo

  28. Mobile Bus Office

Board Pagination ‹ Prev 1 2 3 4 5 ... 98 Next ›
/ 98

Designed by sketchbooks.co.kr / sketchbook5 board skin

나눔글꼴 설치 안내


이 PC에는 나눔글꼴이 설치되어 있지 않습니다.

이 사이트를 나눔글꼴로 보기 위해서는
나눔글꼴을 설치해야 합니다.

설치 Cancel

Sketchbook5, 스케치북5

Sketchbook5, 스케치북5

Sketchbook5, 스케치북5

Sketchbook5, 스케치북5

关于我们

K设计大奖是由 DESIGNSORI Co., Ltd. 主办并举办,取消了造型的简单性和复杂性,不仅通过优秀的设计实现创意的具体化,并赋予产品创造潜力真正的价值。以这样的目标为基础,期待着由设计者,公司,设计机关及设计工作室推出最佳的设计理念,构成卓越的设计形态,制作出有创意的作品。

 

Copyright © DESIGNSORI Co., Ltd. All Rights Reserved. CEO, Doyoung Kim / Business license number : 454-86-01044 (Address) #14057, 905 49, Beolmal-ro 102beon-gil, Dongan-gu, Anyang-si, Gyeonggi-do, Korea

关于我们

  • 京畿道安养市东安区冠阳洞891,905

世界 English

  • Email : info@kdesignaward.com

韩国 Korea

  • Email : info@kdesignaward.com