English

EXHIBITION


Extra Form
Country China
Year 2022
Award GOLD WINNER
Affiliation HOYOO DESIGN
Designer Fanghong Feng
Description(English) Dynamic vision will be the upper and lower levels of the space, through the internal sequence and order, rearrangement, discard the original space dynamic lines, light winding staircases, stretch perspective, give space female posture, highlighting the brand's introverted fashion young and dynamic sense of space-time. Interlaced line elements are cut out of abstract incision, as if the people of this city wear aesthetic progress, in shape and quality above, extend, overlay, intersperse, fuzzy spatial boundaries infinite extension, breaking through the inherent hexagonal impression.
Description(Native) 随着国民经济水平的提升,随之而来的是消费观念的改变,当今社会主力消费人群已趋于年轻化,每一个年轻人都有着对美好生活的向往,以及高品质生活的体验。年轻人爱说"颜值即正义",这不仅仅是爱美之心人皆有之,也是消费升级带来的审美"跃升"。 动态的视觉将上下层的空间,通过内在的序列和秩序,重新排列重组,摒弃原有空间动线,浅色蜿蜒的楼梯,拉伸透视,赋予空间女性姿态、突出品牌内敛的时尚的年轻的以及动态的时空感。交错的线条元素被切割出抽象的断续,犹如这个城市的人们在穿着审美上的进展,在形与质之上,延伸、叠加、穿插,模糊的空间边界无限延伸,突破固有的六面体印象。 整个场景里的点线面的交错排列,演化出空间鲜明的虚实和立体姿态,无论是二楼的方盒空间悬浮做法还是一楼地面抽缝和高低层次的有意为之,刻画出了丰富的细节,也营造出舒展的氛围。狭长形的空间,我们通过对玻璃、弧形、切口、艺术涂料材质的运用,将自然光源的损耗降到最低,空间的任意角落均能感受到明亮和温暖。较高的层高里,又将块面剥离分割出不同材质的交错形成对比,整个空间一直在延续大颗粒的剥落和金属感,既冲突又和谐,理性和感性的转换,形成强烈的视觉对比。
Positive Comments
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