Space

Asahi Group Holdings

Extra Form

Country	China Hong Kong
Year	2022
Award	WINNER
Client	Asahi Group
Affiliation	Steven Leach And Assosciates
Designer	Steven Leach And Assosciates
Description(English)	In order to fully showcase Asahi Group’s branding identity throughout the office, Steven Leach & Associates made it a priority to display the interesting patterns from investigating Asahi's logo design. The centralized theme of the office design was heavily inspired by observing the “A” in Asahi’s logo design, which displayed numerous parallel 45 degree diagonal lines across. An example of utilizing this interesting observation was to strategically divide the office space using parallel 45 degree diagonal lines, with the workstation and furniture intelligently placed in the back of the house area to demonstrate this observation.
Description(Native)	為了在整個辦公室充分展示朝日集團的品牌形象，李肇勳國際室內設計顧問公司將展示朝日集團標誌設計中有趣的圖案作為優先事項。辦公室設計的中心主題受到朝日標誌設計中“A”的極大啟發，該標誌顯示了許多平行的 45 度對角線。利用這有趣的例子是使用平行的 45 度對角線戰略性地劃分辦公空間，並將工作站和家具劃分在內部工作區以展示這一觀察。接待處的世界地圖是由數百個朝日集團旗下瓶蓋組成，特顯了集團作為一個國際公司的品牌形象。走過接待處，便是圓形的酒吧桌，它的設計散播一種時尚和溫馨的氛圍，為辦公室締造了真實酒吧的美學和視覺體驗。辦公室內的色調都是受到朝日集團旗下眾多產品的啟發。例如，每一個會議室都有獨特的顏色，而每一種顏色都代表了朝日集團所管理的品牌。
Website	www.sla-group.com
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