English

EXHIBITION


Communication

Visual / Senses

.

Extra Form
Year 2015
Award WINNER
Client Chinatown Business Association
Affiliation Top Red Gallery
Designer JESVIN YEO
Description(English) This publication not only captures with tenderness the texture of decorative elements of traditional Chinese temples in glorious black and white, but also the scent of a temple. This book is printed with special aroma ink that is similar to the scent of a temple. The scent is created with Jay Cee Global, a scent company, and the making process takes about three months to complete. Then the essence of the scent is sent to the printing company to mix into the printing inks. The cover of this book uses 3D laser embossing on grey board and the binding is traditional sewing with black thread. Through visual lens, the forgotten, the ordinary and the archaic are given stature in this book. It delivers a blast of nostalgia and familiarity for the over fifties and a shot of discovery for younger readers. Through the senses of sight and smell as memories are evoked; new possibilities are imagined and personal connections are explored. Most of all, this book invites readers to take a second look at the overlooked and to participate in a dialogue of cultural exchange.
  1. Hair Filter

  2. Armpit Fire Hose

  3. LITELOK® : Lightweight, flexible and super secure bike lock

  4. THE SEESAW WELL

  5. Secret Garden

  6. The elastic

  7. COUPE(SEIZE FRAME)

  8. The Modular_Series 1

  9. Oyster Backpack

  10. Keep

  11. =aleido torch

  12. 20° Needle

  13. EasyPin

  14. Bugstool

  15. EXOCET CHAIR

  16. 4˚ CART

  17. Hanging Shower Handle

  18. Stroller Seat

  19. PUZLOOK

  20. Wheelbed

  21. ATLAS

  22. Assemblable Medical Vehicle

  23. THE BELLOWS

  24. Agarwood Leaf Tea

  25. La Salle College 80th Anniversary Heritage Exhibition

  26. Bottle Opener to Prevent Drunk Driving

  27. New Year Gift Packaging

  28. 85ºC Brand Design

  29. men's uno Fashion Week AW2015

  30. Fried noodle, BOK-UM-SAL-MEON

  31. U Spoon

  32. 2015 WINNER - Recollection

  33. Biennale Architettura Brand Identity Design

  34. The Revenge of Environment

  35. Goat Coffee Branding & Identity Design

  36. Architectural Services Department Online Sustainability Report 2014

  37. 50s News-Gift Paper

  38. Visual / Senses

  39. ‘The Substation Seoul Art Space Mullae Project’ poster and brochure

  40. Pinchajii Tea House

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