Communication

BI::Sarah Haniwon

Extra Form

Country	Korea
Year	2019
Award	WINNER
Client	Sarah Haniwon
Affiliation	Sarah Haniwon (work as freelancer)
Designer	JUNG GADEUG
Description(English)	New sensory experience of Korean medicine,Sarah Haniwon Brand Design:: As A Korean Medicine Doctor, Kim Sarha's work and treatment is so detailed and delicate. Via this design PKG, let patients feel I care about you much, and Patients can feel Sarah's delicate treatment and attitude even far away. Public's perception towards Korean Medicine Style is a kind of fusty prejudice. But It seems to me It is a very important part, each out to the public. that it does go on in public, and show what goes different. So We can give our patients (and public) experience korean medical-development, raise trust about Sarah's treatment and Korean medicine.
Description(Native)	한의학에 대한 신선한 경험 - 사라한의원 브랜드 디자인 1) Main Brand Design 2 )Series of Main Brand Design for Outdoor 3) Foil Pouch Design (for Korean Medicine) 4) PKG Box Design (for Korean Medicine) 5) Special Care Medicine Pack 6) Brand Letter Head 한의사로서 김사라의 치료는 매우 정교하고 섬세합니다. 이번 브랜드 디자인 패키지를 통해 환자들이 김사라 원장이 환자들에게 신경을 많이 쓰고 있다는 것을 느끼게 하고, 멀리서도 그녀의 섬세한 치료와 태도를 느낄 수 있도록 했습니다. 대중들의 한의학에 대한 편견은 무척 고루합니다. 그래서 우리의 작업을 통해서 무엇이 다른지를 느끼게 하면서 대중들에게 다가가는 것은 무척 중요하다고 생각했습니다. 이 작업을 통해, 우리는 환자들 및 대중들에게 한의학의 발전, 성취를 느끼게 하고 사라의 치료와 한의학에 대한 신뢰를 높일 수 있도록 디자인했습니다.
Positive Comments

1. in Industrial
   

   FRANCIA-509is

2. in Industrial
   

   PaMu Slide

3. in Space
   

   Le Temps

4. in Space
   

   Residence C.L.

5. in Communication
   

   BI::Sarah Haniwon

6. in Space
   

   Wonder Dreamland

7. in Space
   

   TMB Tea Mixture Bar

8. in Space
   

   MASTECH Dongguan

9. in Industrial
   

   Lunevis

10. in Space
    

    Chengdu Hepburn

11. in Space
    

    Molding Space

12. in Space
    

    Cutting Space

13. in Industrial
    

    MOLT

14. in Industrial
    

    Home Hand Drill set

15. in Industrial
    

    MessFree Chain Spray

16. in Communication
    

    TYPOTECT

17. in Communication
    

    A Plastic Coral

18. in Communication
    

    TIME PORT-Museum

19. in Communication
    

    The Shape of Time

20. in Industrial
    

    Saddle Chair

21. in Space
    

    Gene Storage Tower

22. in Communication
    

    A HOLE in the Ozone

23. in Industrial
    

    Copper Ball Eraser

24. in Industrial
    

    Stool 22081

25. in Industrial
    

    CHIBI CAR ちびちび車

26. in Industrial
    

    C1

27. in Industrial
    

    S2

28. in Space
    

    Space of Light

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