Communication

A Ventures Website

Extra Form

Area	Korea
Year	2025
Award	WINNER
Affiliation	lllayer
Designer	Joohwang Kim, Bohye Son, Chaewon Yang, Seulkee Lee
Description(English)	A Ventures is a venture capital company that grows alongside entrepreneurs. We have launched a new website that reflects its philosophy and identity. Through the key visuals—featuring a circle (Supportive), a line (Raising), and the "A" from A Ventures (Achieving), we wanted to visually express that A Ventures is a strong partner who supports and drives the growth of startups. In terms of UI/UX, the information structure is concisely structured so that the core messages of A Ventures can be intuitively delivered and designed to make users feel trusted.
Description(Native)	A Ventures는 창업가와 함께 성장하는 벤처캐피탈로, 기업의 철학과 정체성을 온전히 담아낸 새로운 웹사이트를 구축했습니다. 로고에 담긴 지렛대와 받침점을 형상화한 원(Supportive)과 선(Raising), 그리고 A Ventures의 ‘A(Achieving)’에서 착안한 키 비주얼을 통해, A Ventures가 스타트업의 성장을 뒷받침하고 견인하는 든든한 파트너임을 시각적으로 설득력 있게 전달하고자 했습니다. UI/UX 측면에서는 브랜드의 핵심 메시지가 사용자에게 직관적으로 전달되도록 정보 구조를 간결하면서도 체계적으로 구성하였으며, 탐색 과정에서 자연스럽게 신뢰감을 형성할 수 있도록 사용자 경험을 설계했습니다. 이를 통해 A Ventures가 지향하는 철학과 전문성을 명확히 드러내고, 브랜드 아이덴티티를 일관되게 경험할 수 있도록 했습니다.
Website	aven.vc
Positive Comments
Judging Comments	A Ventures launched a new website that visually expresses its role as a strong partner for startups, using a circle (support), a line (growth), and the “A” (achievement) as key symbols. The concise UI/UX structure delivers core messages intuitively and builds user trust. This project was highly praised for its clear symbolism and trustworthy design approach.

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